SAMA join Keychange pledge to achieve gender equality

UK MUSIC INDUSTRY COMMITS TO KEYCHANGE GENDER EQUALITY PLEDGE.

Eight UK trade bodies have signed the Keychange gender equality pledge towards achieving 50% board representation of women and under-represented genders; PRS for Music, The Incorporated Society of Musicians (ISM), the Ivors Academy, the Featured Artist Coalition (the FAC), the Association of Independent Music (AIM) the Music Managers Forum (the MMF) and the Music Publishers Association (MPA). This commitment follows the Women in CTRL report on music trade bodies, which further highlighted the lack of gender and ethnic diversity in the industry. 

Andrea C. Martin, CEO, PRS for Music, said: “PRS for Music is proud to sign the Keychange pledge in a positive step towards rebalancing the scales of gender equality on our Members’ Council. As an organisation, we look to reflect the broad diversity of our members at every level, and we are committed to investing in meaningful and long lasting change through the PRS Foundation and their impactful talent development programmes. We welcome all new signatories of the pledge, alongside the new ambassadors who will help to spread word of the vital work that Keychange achieves across the global music industry.”

Over 350 organisations and companies have now signed the Keychange Pledge since its launch in 2017. Today Keychange announces 25 new UK signatories including ATC Live, Arts Council of Northern Ireland, the Music Publishers Association (the MPA), PRS For Music, Girls I Rate, The Featured Artists Coalition (FAC), Gorwelion Horizons, Incorporated Society of Musicians (ISM), Boudica, Bido Lito!, BLOC+, MMF (Music Managers Forum), Runway Artists, Future Yard, Last Night From Glasgow, Score Draw Music, Off The Record, Baltic Creative, Generator, Scottish Alternative Music Awards (SAMA), Sound City Ipswich, Suffering Fools Records, UPROAR Ensemble and Brighter Sound. AIM, the Ivors Academy and the MU have all previously made pledges for gender equality in their work, and many, including the MPA, have made commitments in other areas of their work.

Our pledge here at Scottish Alternative Music Awards includes 50% representation of women and gender minorities in our events programme, within the music events team and finally across the 2020 music nominators.

Keychange have also announced a stream of events taking place this Thursday (24th Sept). Find out more here.